Posts Tagged ‘Entrepreneur’
Finding Expertise Through Experience and Failure
“Experience is the name we give our failures.” Developing expertise in a specific area can be critical for the success of an entrepreneur. It allows them to stand out among competitors and offer unique value propositions that cater to individual customer needs. Identifying areas of expertise involves self-reflection and understanding one’s strengths, passions, and market…
Read MoreHow Much Value is too Much to Give Away
“When you are creating content, when you are providing value to people, ask yourself, what do you want them to do with that information for their life or for their business?” In this episode of Will Talks biz, Cassie and I discuss the challenge many entrepreneurs and creatives find around giving away valuable information for…
Read MoreYour Guide to SBA Loans
“The lending process is a mystery, but I’m here to peel back the onion and dive deep into the details to help educate people.” In this episode I welcome Paul Long, a 26-year banking industry veteran and SBA lending manager at a local credit union. He is on a mission to reveal the mysteries of…
Read MoreEntrepreneurship and Burnout
“Don’t take on more than you can handle, have an exit plan, and treat your business like a newborn baby – take care of it until it can walk on its own.” Over the years I have learned the delicate balance between hustling hard in entrepreneurship and burning out. As an entrepreneur it can be…
Read MoreAsk Will – Delegating in Business
“When you start to spend money on the areas that could save you time, that could allow you to focus on the things that you should be doing.” It is not uncommon for entrepreneurs to struggle to find the balance between managing their own business and subcontracting work. During this episode, Cassie and I talk…
Read MorePros and Cons of Using Social Media to Market Your Business
There are a number of pros and cons of using social media to market your business. It can be a necessary evil, but there are nuances, as certain platforms are better suited for different types of businesses. Negatives include people criticizing businesses on social media and the tendency for people to compare themselves, leading to…
Read MoreMaximize Customer Delight
Lori Allen is a speaker, writer, direct response marketer, and entrepreneur with over 23 years of experience in the direct response industry. She is the founder of Focus Escapes, a company that specializes in tours for people who love travel, writing, photography, and seeing the world differently. In this episode, you will learn: How to…
Read MoreAdapting Your Mindset on Hiring
There are a lot of fears in the hiring process. Will a person perform in the long run? Are they who they say they are in the interview process? There is a lot of trust that is involved in hiring a team. When you need to hire someone, you have a need that needs to…
Read MoreHow to Know if a Side Hustle is for You
Any time there is a conversation with entrepreneurs it brings on a lot of reflection around experimenting within a side hustle. It answered some of the unknowns of Airbnb while also getting Cassie and I to dig deeper into what we define as a side hustle and how to know if a side hustle is…
Read MoreLet Your Business Tell Your Story
Too often people come up with ideas not realizing the entrepreneur opportunity it brings. Sierra Hartman is the editor-in-chief of Grit City Magazine, despite initially giving the idea of the publication to Will. Through his photography and writing he saw that there were many stories to tell within Tacoma, Washington. After encouragement to take the…
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