Being an Accessible Leader

“My goal was to make sure I knew what was really happening, not what people wanted me to think was happening.” It is such an honor to talk with a very special guest, Lee Cockerell, the former Executive Vice President of Walt Disney World, to discuss the importance of being an accessible leader. Lee shares…

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The Buzz on Will’s Side Biz

“Any product or service brought to the marketplace can succeed if you serve your customers, clients, or guests.” With the right approach you can turn any hobby or idea into a booming business. This was the case with my honey business. After exploring beekeeping with a friend, I fell in love with the calming experience…

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Mental Health in Business

“You might feel people are happy that I’m failing. Yeah. They probably are. So find people who are happy that you’ll succeed after you fail. Find those people.” An often overlooked, yet critical topic, is mental health in entrepreneurship. It’s time for more people to break the stigma and have open conversations about the challenges we face as entrepreneurs and how to overcome them. Cassie and I discuss the importance of seeking professional help, surrounding yourself with positivity, and making positive changes…

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Optimizing Your Business

“The most powerful skill that anybody can have is storytelling. Think back to even your favorite teachers. They were just great storytellers. They made Everything interesting.” Bryan Eisenberg is a renowned expert in online marketing and optimizing your business. He recently joined for a conversation sharing insights into how businesses can improve their customer experiences…

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The Importance of Sharing Your Story

It’s important to remember to step back and celebrate those milestones and those small winds. And because I think that’s kind of fuel to keep moving forward. There is one topic that I believe is crucial for personal and professional growth – the importance of sharing your story. Too many leaders underestimate the significance of…

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Shifting From Entrepreneurship to the Corporate World

Will Talks Biz episode 61 shifting from entrepreneurship to the corporate world

“Don’t be stuck in the ‘only if’ mindset. Get out of your head and start solving your customers, clients, or guests’ problems, and you will be successful.” – Will Manzaneras There are many people that wonder if their entrepreneurship experience is beneficial for corporations. Recently Cassie decided to apply for a job in a local…

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The Power of Social Entrepreneurship

Will Talks Biz Podcast Episode 59 The power of social entrepreneurship

“With everything going on in the world there’s an opportunity for having more people at the table thinking about solutions in creative ways.” Neetal Parekh, the founder of Innov8social, joins for a conversation about the power of social entrepreneurship. She is an incredibly passionate guide for aspiring change-makers and dedicated to making social entrepreneurship more…

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Avoiding Business Scams

“If something feels off, usually that means something probably is off.” There are several challenges within business ownership that tend to weigh on peoples minds, yet are not talked about enough. One that Cassie and I felt drawn to discuss is the importance of being aware of and avoiding business scams. Recently I encountered a…

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How to Build a Winning Business Plan

Will Talks Biz Episode 44 How to Build a Winning Business Plan

“Don’t just pitch to win, pitch to get the business open.” During this episode Cassie and I share insights on how to differentiate business plans by highlighting unique strengths and marketing strategies. With experience in creating marketing plans for various industries, Cassie’s expertise brings valuable perspective to those looking to succeed in business plan competitions.…

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